Google Search Console – Website Performance Monitoring Monitors and analyzed your site’s visibility and ranking in Google search performance. You can see which keywords drive traffic, fix indexing issues, and monitor mobile usability. Why it’s useful: It’s essential for understanding how your site appears in search and for identifying SEO issues.
Google Keyword Planner – Keyword Research Offers SEO keyword ideas with detailed insights on search traffic volume and competitive ranking analysis. Why it’s useful: Great for planning SEO content and targeting the right search terms.
Ubersuggest – All-in-One SEO Tool Offers keyword research, site audits, traffic analysis, and competitor insights. Why it’s useful: Beginner-friendly tool with a simple dashboard and helpful SEO tips.
AnswerThePublic – Content Ideation Visualizes questions and queries people are asking related to your topic. Why it’s useful: Helps you generate long-tail keywords and content ideas that match user intent.
Yoast SEO (WordPress Plugin) – On-Page Optimization Provides real-time SEO and readability analysis as you write content in WordPress. Why it’s useful: Makes sure your content is optimized for search engines and users.
MozBar – SEO Metrics & Competitor Analysis A Chrome extension that shows domain authority, page authority, and keyword metrics while you browse. Why it’s useful: Offers quick SEO data for any webpage or competitor site.
Screaming Frog SEO Spider (Free Version) – Technical SEO Audit Scans and analyzes up to 500 site pages to detect broken links, absent meta tags, and repeated or duplicate website content. Why it’s useful: Helps identify technical SEO issues that affect site performance.
