1.Smart SEO Tools Every Business Should Know

In today’s world, having a website is not enough—you need visibility. You may have the best products, the most creative services, or a beautiful website, but if people can’t find you on Google, your efforts go unnoticed. That’s where SEO tools make a huge difference.

As Amith K  best freelance digital marketer in Kasaragod Kerala, I’ve worked with many business owners who felt lost when it came to SEO. They had websites but no real traffic, no leads, and no growth. The good news? With the right set of tools, you can take control of your digital presence and grow steadily without being a technical expert.

Let’s explore some of the most powerful SEO tools that can transform how your website performs.

2.Google Search Console  See How Google Sees You

Google Search Console is like a health report for your website. It shows whether your site is appearing in search results, which keywords are bringing visitors, and whether Google is facing issues indexing your pages. Many business owners ignore this free tool, but in reality, it’s the foundation of SEO success.

When I help clients in Kasaragod, I always start here. It’s the fastest way to discover indexing errors, broken pages, or missed opportunities.

3.Google Keyword Planner  Finding the Right Words

Have you ever wondered what your customers type into Google before they find you? That’s what Keyword Planner reveals. From high-volume keywords to niche long-tail phrases, it helps you plan the kind of content your audience is already searching for.

It’s not about stuffing random words into your site—it’s about understanding intent. When you target the right terms, you attract visitors who are ready to engage with your brand.